TUNE UP TO VOTE LYRIC VIDEOS

Tune Up to Vote was a campaign led by Love Frankie for the International Foundation for Electoral Systems to inform first-time youth voters in Myanmar and motivate them to participate in the 2020 general elections. The campaign revolved around a national song contest curated content, tips to understand the voting process, and a talk-show series.

I was excited to join the team to create lyric videos and talk-show highlights for the ten finalists of the contest. Designed for social media, the videos focused on the texts written by the young performers and their message of hope and engagement for a better future for Myanmar. The videos were used as the primary tool for voting and broadcasted nationally during the live talk shows.

SERVICES

Video editing • animation

Client: love frankie

Tune Up to Vote in the press:

Myanmar Times: Tune Up to Vote Finalists announced

Branding In Asia: Tune Up To Vote 2020 Music Show Encourages Voting in the Myanmar General Elections